Post by account_disabled on Dec 30, 2023 11:04:47 GMT
Julián Bravo , first president of the Advertising Academy and Honorary Academician, died this morning in Madrid less than a month after turning 85. Bravo, who for years headed the Walter Thompson (JWT) agency, is considered one of the fathers of Spanish advertising in the modern era . In addition to his professional career, the Advertising Academy highlights his human qualities and his love and respect for advertising . He was one of the founders and promoters of the Advertising Academy in 2009 and in 2004 he was named Honorary Academic of the institution. Julián Bravo's career Bravo was born in Campisábalos (Guadalajara), graduated in Law and graduated in Business Administration. He began his professional career in 1962 at the agency Publinsa Kenyon & Eckhardt , and in 1963 and 1964 he spent several months at its headquarters located on iconic Madison Avenue in New York. It was in 1966 when Julián Bravo began his career at JWT , where he assumed different positions of responsibility.
In 1987 he was named CEO and member of the board of directors of JWT Worldwide. In 1992, Bravo resigns from his positions at JWT and is appointed advisor to Jacques Delors , president of the European Phone Number List Commission. In his last professional stage he was executive president of the Association for Media Research ( AIMC ), owner of the EGM, a leading study for advertising in Spain in whose creation he had collaborated many years before. Julián Bravo combined a career in advertising with teaching . From the extensive list of his collaborations, from the Advertising Academy, his work as a marketing professor at the Higher School of Advertising stands out, and his successor the Faculty of CC. of the I. of the UCM, as well as director of avant-garde courses at the UIMP. Likewise, since 1980 he was also a translator and editor of advertising books from his own publishing houses, Eresma and Celeste. Julián Bravo was also president of AEAP from 1981 to 1987 and as such he gave the green light to the advertising festival that would later become El Sol.
Julián Bravo passes away Julián Bravo at the last Appointment Ceremony of Honorary Academics of the Advertising Academy, on November 30, his last public appearance The sector says goodbye to the “reference of references” From the Advertising Academy, where they feel they are heirs of what Bravo started 12 years ago and are committed to continuing his legacy, they describe him as " the great patriarch of Spanish advertising and a mirror in which to look at themselves for several generations of advertising people." of all specialties , not only for their preparation and excellence, but for their chivalry, generosity, integrity, bonhomie and love for advertising, for good advertising and for good advertising, mainly. "Today sadness is as infinite as it is inevitable, but we take comfort in knowing that Julián will continue to be the reference of references , because his intelligence and generosity are timeless and his legacy transcends it," said the president of the Advertising Academy, Pablo Alzugaray, on behalf of the institution's board of directors. «From La FEDE we express our deepest pain for the loss of one of our great teachers of Advertising . Julian Bravo.
In 1987 he was named CEO and member of the board of directors of JWT Worldwide. In 1992, Bravo resigns from his positions at JWT and is appointed advisor to Jacques Delors , president of the European Phone Number List Commission. In his last professional stage he was executive president of the Association for Media Research ( AIMC ), owner of the EGM, a leading study for advertising in Spain in whose creation he had collaborated many years before. Julián Bravo combined a career in advertising with teaching . From the extensive list of his collaborations, from the Advertising Academy, his work as a marketing professor at the Higher School of Advertising stands out, and his successor the Faculty of CC. of the I. of the UCM, as well as director of avant-garde courses at the UIMP. Likewise, since 1980 he was also a translator and editor of advertising books from his own publishing houses, Eresma and Celeste. Julián Bravo was also president of AEAP from 1981 to 1987 and as such he gave the green light to the advertising festival that would later become El Sol.
Julián Bravo passes away Julián Bravo at the last Appointment Ceremony of Honorary Academics of the Advertising Academy, on November 30, his last public appearance The sector says goodbye to the “reference of references” From the Advertising Academy, where they feel they are heirs of what Bravo started 12 years ago and are committed to continuing his legacy, they describe him as " the great patriarch of Spanish advertising and a mirror in which to look at themselves for several generations of advertising people." of all specialties , not only for their preparation and excellence, but for their chivalry, generosity, integrity, bonhomie and love for advertising, for good advertising and for good advertising, mainly. "Today sadness is as infinite as it is inevitable, but we take comfort in knowing that Julián will continue to be the reference of references , because his intelligence and generosity are timeless and his legacy transcends it," said the president of the Advertising Academy, Pablo Alzugaray, on behalf of the institution's board of directors. «From La FEDE we express our deepest pain for the loss of one of our great teachers of Advertising . Julian Bravo.